AffluencerHubAffluencerHubJoin AffluencerHub
All editors
The Affluencer Journal

Sofía Ramírez

Editor, Latin America

Latin America · Travel · Booking · Local Commerce

  • Mexico City, Mexico
  • 6+ years
  • Languages: Spanish · English
  • Nationality: Mexican
  • Latin America
  • Travel
  • Local Experiences
  • Booking & Transport
  • Shopping

Sofía Ramírez is a Mexico City–based travel and consumer editor covering Latin America through a local-first lens. For more than six years, she has written about destinations, booking platforms, shopping and everyday travel logistics across Mexico and the wider region. She pays close attention to the things international guides often miss: local payment methods, transport realities, regional pricing, Spanish-language customer support and what happens when plans change. For Sofía, useful travel writing begins where the brochure ends.

I test the trip people actually take — not the one shown in the brochure.

Background

EducationB.A. in Communication & Cultural Studies

  1. 2020–2022

    Freelance Travel Writer

    Mexican destinations and city culture.

  2. 2022–2024

    Destination & Commerce Writer

    Booking, transport, hotels and consumer services.

  3. 2024–Present

    Editor, Latin America

How Sofía tests

Sofía actually books it. Pays with a local card, messages support on WhatsApp, changes the date, meets the pickup, takes the ride. She logs local payment methods, cash quirks, Spanish-language UX, regional taxes and cancellation reality — the parts a global press kit rarely covers.

Off the clock

Outgoing, curious, chatty with strangers. Loves street markets, local crafts, architecture, small restaurants and neighborhood walks. Comes back from a trip with 600 photos — maybe 50 of landmarks, the rest of menus, tickets, signs, shops and things she noticed on the way.

Recent bylines

16 pieces
View 10 more piecesShow less

Get in touch

Pitches, corrections, or a product you'd like Sofía's desk to look at: editorial@affluencerhub.com. For anything cross-desk, see our full editorial team.